Fashion

We collaborate with brands that span apparel, sportswear and jewellery, shaping worlds that find their space in culture.

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Sunspel

Giving the English clothing icon a new creative edge
See Project
Sean Baker, Director of Brand Communications, Paul Smith
“Made Thought entered the Paul Smith world and became an invaluable and much-​loved member of our family. Coming out of our 50thanniversary we were looking for clarity, confidence and creative solutions to propel us into the future. Made Thought respectfully and methodically navigated the project and delivered on all fronts.”
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PERSOL SUNGLASSES

Reuniting a brand with its purpose
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Sarah & Sebastian

Shaping a new progressive force in fine jewellery
See Project
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STELLA SPORTS

Deepening the label’s purpose through long-​standing collaboration
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STELLA SPORTS

Deepening the label’s purpose through long-​standing collaboration
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ACCESSORIZE

A nostalgic spirit for a British accessory icon
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PAUL SMITH

Defining what the next 50 years of relevance looks like
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FRED PERRY X MADE THOUGHT

Modernising a slice of British history